He’s seeking to move beyond simple messages to something which provokes in the viewer a new sense of themselves and their place in the world.
The modern reader (or viewer, or listener: let's include everybody) is perilously overloaded. His attention is, to use the latest lingo,'targeted' by powerful forces? Our consciousness is a staging area, a field of operations for all kinds of enterprises, which make free use of it.Saul Bellow
He used to go and sit by the ocean, and watch it for hours and hours. And one day it occoured to me, that I, as a viewer, am in fact seeing two oceans, for this man himself is an ocean.nusrat fateh ali khan
The artist’s aim is not to instruct the viewer, but to give information, whether the viewer understands the information is incidental to the artist.Sol LeWitt
There are opposing forces in all living things. My work reflects this and stirs up a contrast of emotions in the viewer... perception versus annoyance. To the viewer who has reached that level of awareness, my work is no longer abstract, but very real.eugene j. martin
Seurat and Signac mixed paintings with the dry and abstract laws of science. This approach, in my opinion, usually strays from the purpose of art in general. Because it means that one cannot expect from an artifact, that is created with mathematical laws, to establish an improbable and irrational relationship between the work and the viewer.guity novin
It seems to me that the comprehension and enjoyment of the reader, as opposed to the viewer, is best served in printing this version rather than a slavish definitive transcription. Besides, what film is truly definitive? By the time you see the film it may very well be sub-titled, re-edited, shortened, even censored, and every film is viewed at the discretion of the projectionist, the cinema manager, the architect of the cinema, the comfort of your seat and the attention of your neighbour.Peter Greenaway
The viewer is a 'co-producer" of the comics text at a level of involvement and intensity just through the nature of the medium itself.
The single most important element–and the thing that ties these selections together–is that each image forces the viewer to do two things. First, they consciously call into question the nature of representation, no small matter in fights over whether it is allowed under Islamic law to depict Mohammed ... Second, each of the images forces the viewer to actively participate not simply in the creation of meaning but of actually constructing the image itself.
The fact that map is a fuzzy and radial, rather than a precisely defined, category is important because what a viewer interprets a display to be will influence her expectations about the display and how she interacts with it.