Although many believe that technology automatically enables more realistic expression, I believe that is just not correct.
Profile: Satoru Iwata p. 3. IGN. Retrieved on 2007-03-03.
Our competitors are always saying that Nintendo is just for children. To counter that, what we really need to do is explain to customers and potential customers [that we do not just make games for kids].Satoru Iwata
Please understand, I am not saying that technology is unimportant. I understand that technology is important. But if we are just focusing on technology and investing in an IT manufacturing plant to come up with higher performance processing [chips], we will not succeed.Satoru Iwata
Some argue that our success is short-lived and temporary. So, we now need to make efforts to constantly expand the player base by offering services and titles that can appeal, not only to those who have never played games, but also to those who play them hard.Satoru Iwata