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The semiology and phenomenology of hashtaggery intrigues me. From what I understand, it all began very simply: on Twitter, hashtags - those little checkerboard marks that look like this # - were used to mark phrases or names, in order to make it easier to search for them among the zillions and zillions of tweets.
Susan Orlean, in Hash, New Yorker, 29 June 2010. | ||
