Today, there is an increasing need for an integrated solution to problems and GNH provides a systematic approach. In a world drenched with materialism , the human heart yearns for something beyond material possessions, and that is one of the reasons that GNH is attracting so many people.
Since 1971, the country [Bhutan] has rejected GDP as the only way to measure progress. In its place, it has championed a new approach to development, which measures prosperity through formal principles of gross national happiness (GNH) and the spiritual, physical, social and environmental health of its citizens and natural environment.Annie Kelly
Our philosophical mission of maintaining GNH generates great interest, yet it creates more responsibility to us in Bhutan to ensure that we don’t lose that special and unique perspective for our country. So how does GNH translate to life in Bhutan? GNH comprises four pillars: Conservation of the Environment , Equitable and Sustainable Development, Good Governance, and Preservation of Culture .
To help the government in its meaningful work to achieve Bhutan’s development goal of Gross National Happiness and to continue the development success the country has achieved so far, the Bhutan Foundation aligns its programs to support initiatives under all four pillars of GNH.