ethical quotes

   To believe in'the greater good' isto operate, necessarily, in a certain ethical suspension.

-Joan Didion
  The White Album,'The Woman's Movement'.

The ethical reality of the individual is the only reality.

- So«  ren Aabye Kierkegaard
  Concluding Unscientific Postscript, bk.2, pt.2, ch.3 (translated by Swenson and Lowrie).

  What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public.

-Vilhjalmur Stefansson
Discovery (published1964).