Jimbo Wales founded the Bomis search engine and Web site at the onset of the dot-com boom in 1996. Bomis helped people find 'erotic photography,' and earned money through advertising as well as subscription fees for premium content.
Wikipedia founder Jimmy Wales underscores that Bomis, his dot-com search engine business, was not directly involved in pornography, pointing out that its content was R-rated rather than X-rated, like Maxim magazine rather than Playboy .
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